In South Korea, a growing number of pet owners are consulting tarot cards to interpret their animals' emotions and preferences, sparking debate among psychologists about projection versus reality.

Key Takeaways

  • Pet tarot reading is rapidly gaining popularity across South Korea.
  • Owners believe the cards reveal animals' feelings and desires.
  • Psychologists warn it may be more about owners projecting their own emotions.

From Seoul cafés to online forums, pet owners are shuffling tarot decks and assigning each card’s symbolic meaning to their dogs, cats, and even small critters. They claim the practice offers insights into their pets’ current moods and future needs.

Historical Background

Tarot originated in medieval Europe as a card game before evolving into a divination tool. In South Korea, the convergence of a booming pet‑ownership culture—since the 1990s—and a fascination with spiritual practices has birthed this quirky phenomenon. The nation’s pet market surpassed $8.5 billion in 2022, placing it among the world’s top five.

Why This Matters

BozokMedia analysis shows that the surge in pet‑tarot sessions reflects a broader societal shift toward anthropomorphizing animals, driven by urban loneliness and the search for deeper companionship.

"Tarot is a symbolic language; applying it to pets is more about human desire for connection than actual animal cognition." – Dr. Hana Lee, animal behaviorist.
Did You Know?: South Korea’s pet industry grew to over $8.5 billion in 2022, ranking among the global top five markets.

Frequently Asked Questions

Question 1: How do pet owners conduct a tarot reading?

Answer: They typically use a three‑card spread—past, present, future—interpreting each card’s meaning in relation to recent pet behaviors or health signals.

Question 2: Is there scientific evidence supporting pet‑tarot?

Answer: No peer‑reviewed studies confirm that tarot cards can accurately reflect an animal’s thoughts; the practice remains a personal belief system.