The Madras High Court has granted an interim injunction to Ravi Mohan's production house against a beverage company claiming trademark infringement over the movie title 'Bro Code'.

  • Madras High Court granted an interim injunction in favor of Ravi Mohan Studios.
  • Indo Bevs Private Limited challenged the use of the title 'Bro Code'.
  • The court restrained the beverage company from threatening distributors and OTT partners.
  • The dispute centers on trademark rights for the term 'Bro Code'.

The upcoming action-comedy film Bro Code, starring actor Ravi Mohan and S.J. Suryah, has entered a legal battleground. New Delhi-based alcoholic beverages company, Indo Bevs Private Limited, has sought to prevent Ravi Mohan Studios Private Limited from using the title 'Bro Code', alleging trademark infringement.

In a significant ruling, Justice V. Lakshminarayanan of the Madras High Court granted an interim injunction in favor of the production house. The court has restrained Indo Bevs from interfering with the film's production, publicity, marketing, distribution, or release by issuing threats to distributors, exhibitors, and OTT/satellite partners.

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Historical Context of the Dispute

The tension escalated in September 2025 when Indo Bevs sent an email to the production house demanding they desist from using the title. The company claims 'Bro Code' is a trademarked name for their energy drink and carbonated wine products. However, the legal defense argued that the company's trademark application is still pending consideration and is currently facing objections from the registry.

The film has already generated massive hype, with its teaser garnering over 11 million views shortly after its release in August 2025. The production is highly anticipated for a 2026 release, involving high-profile cast members.

Why This Matters

BozokMedia analysis shows that trademark disputes involving creative titles are becoming increasingly common as brands seek to expand their IP into entertainment sectors. Such legal battles can create uncertainty for financiers and distributors, potentially delaying high-budget releases and impacting the overall economic stability of a film project.

A pending trademark application does not automatically grant a company the right to obstruct the creative expression of others under existing intellectual property laws.

The court has directed the production company to ensure that a formal notice is served to the beverage company within three weeks, failing which the interim protection may not be extended.

Frequently Asked Questions

1. What is the core issue in the 'Bro Code' case?
The issue is a trademark dispute where a beverage company claims the film title belongs to their brand.

2. How did the court respond to the production house?
The court issued an interim injunction to protect the film's marketing and distribution from interference by the beverage company.

Did You Know?: The film's teaser became a viral sensation, reaching 11 million views in a very short period.