Despite a massive ₹140.75 crore opening day, Yash's 'Toxic' is under fire as BookMyShow reportedly removed its rating following a wave of negative audience feedback.
- 'Toxic' earned a massive ₹140.75 crore on its opening day.
- BookMyShow has reportedly removed the film's star rating, showing only likes.
- Social media users are heavily criticizing the film's quality.
Superstar Yash's highly anticipated film 'Toxic: A Fairy Tale for Grown-ups' has hit a major roadblock. While the film achieved a monumental opening, earning ₹140.75 crore worldwide on its first day, the reception from the audience has been overwhelmingly critical.
The controversy erupted when a user on Reddit highlighted that the prominent ticketing platform BookMyShow has removed the film's numerical rating. According to the user, while other films like 'Spider-Man' still display their ratings, 'Toxic' only shows the number of likes. Screenshots shared online suggest the rating dropped from a 5.5/10 to being completely absent from the interface.
Why This Matters
BozokMedia analysis shows that such a move by a major aggregator platform often signals a crisis in consumer sentiment. When a film's rating becomes statistically detrimental to the platform's perceived quality, or when the rating itself becomes a focal point of ridicule, platforms may adjust how data is displayed. This incident highlights the growing power of real-time audience feedback in the digital age.
The disappearance of a rating is a digital red flag that often precedes a significant drop in long-term box office sustainability.
The film's journey to the big screen was fraught with delays. Originally slated for a March release, the makers postponed it multiple times, citing global tensions and strategic alignments, finally landing in August. Despite massive promotional campaigns in Bengaluru, Chennai, and at CinemaCon, the film has failed to resonate with the core audience.
Box Office Breakdown
Despite the backlash, the film's financial numbers are staggering. The Hindi version remains the primary driver of its success. Here is the breakdown of the day one collection:
| Language/Market | Collection (in Crores) |
|---|---|
| Hindi | 55.00 |
| Kannada | 23.30 |
| Telugu | 16.00 |
| Tamil | 5.50 |
| Malayalam | 1.30 |
| Overseas | 20.00 |
Directed by Geethu Mohandas, the film features a stellar ensemble cast including Nayanthara, Kiara Advani, Tara Sutaria, and Huma Qureshi.
Frequently Asked Questions
1. Why is the rating missing on BookMyShow?
While no official statement has been released, reports suggest it is due to the extremely low and negative rating scores being reported by users.
2. How much did the film earn globally on Day 1?
The film grossed a worldwide total of ₹140.75 crore on its opening day.
