French automaker Citroen has introduced the new extended variant of its e-C3X electric hatchback. Featuring the innovative Battery-as-a-Service (BaaS) model, the car starts at an attractive price of ₹6.99 lakh.
- Citroen launched the new extended variant of e-C3X.
- Starting price of ₹6.99 lakh under the BaaS model.
- Enhanced driving range of 330 km per charge.
- Equipped with a 29.2kWh battery and 56 bhp motor.
With the surging demand for electric vehicles (EVs) in the Indian market, Citroen is making a bold move to capture the budget-conscious segment. The French manufacturer has officially launched the extended variant of its affordable electric hatchback, the e-C3X, designed to cater to small families looking for modern EV technology without the heavy upfront cost.
The most significant upgrade in this new variant is the enhanced driving range. According to the company, the e-C3X can now deliver a range of 330 km on a single charge, an increase from the previous 320 km. Interestingly, the core powertrain remains unchanged, utilizing the same reliable 29.2kWh battery pack to maintain efficiency and stability.
Why This Matters
BozokMedia analysis shows that Citroen's 'Battery-as-a-Service' (BaaS) subscription model is a strategic masterstroke for the Indian landscape. High initial purchase costs are the biggest deterrent for EV adoption. By decoupling the battery cost from the vehicle price, Citroen is making electric mobility accessible to the masses.
The BaaS model is a revolutionary approach to democratizing electric vehicle ownership in emerging markets.
In terms of performance, the e-C3X is powered by an electric motor that generates 56 bhp of power and 143 Nm of torque, ensuring a smooth and responsive driving experience in urban traffic conditions.
Premium Features and Technology
Despite its competitive pricing, the e-C3X does not compromise on luxury. The vehicle comes equipped with 15-inch diamond-cut alloy wheels, a 10.25-inch touchscreen infotainment system, and seamless support for wireless Android Auto and Apple CarPlay. Drivers will also benefit from a 7-inch TFT instrument cluster, wireless charging, and advanced connected-car technology.
| Feature | BaaS Model | Regular Model |
|---|---|---|
| Starting Price | ₹6.99 Lakh | ₹11.99 Lakh |
| Battery Cost | ₹2.26/km (Rental) | Included in Price |
| Range | 330 km | 330 km |
Historically, the transition to EVs in India has been slowed by high entry barriers. Citroen's decision to introduce a rental-based battery model directly addresses this economic hurdle, potentially setting a new industry standard.
Frequently Asked Questions
1. What is the price of the Citroen e-C3X under BaaS?
Under the BaaS program, the car starts at ₹6.99 lakh, with a battery rental fee of ₹2.26 per kilometer.
2. How much has the range increased in the new model?
The range has increased by 10 km, moving from 320 km to 330 km per charge.
