The BJP has appointed Deepak Mhaske as its new National Social Media Convener, ending Amit Malviya's decade-long tenure. However, the sudden disappearance of several appointees' X profiles has triggered fresh scrutiny over past controversial posts.
- Deepak Mhaske replaces Amit Malviya as BJP's National Social Media Convener.
- New appointees' X (formerly Twitter) profiles and old posts have suddenly become unavailable.
- Controversies involving Priti Gandhi, Alok Bhatt, and Arun Yadav have resurfaced.
In a significant organizational reshuffle, the Bharatiya Janata Party (BJP) has appointed Deepak Mhaske as its new National Social Media Convener. This move marks the end of Amit Malviya’s influential 11-year tenure. Alongside Mhaske, the party has named Priti Gandhi, Shivanand Dwivedi, Alok Bhatt, and Arun Yadav as co-conveners to lead its digital machinery.
The announcement, however, was immediately met with digital scrutiny. Shortly after the appointments were made, several office-bearers' X profiles became inaccessible or had their timelines scrubbed of older content. This coincided with a wave of screenshots circulating online, showcasing controversial statements made by the new appointees in the past.
Why This Matters
BozokMedia analysis shows that this sudden 'digital scrubbing' is a tactical move to mitigate political fallout. As the BJP transitions to a new leadership team, managing the digital legacy and past polarizing statements of its members is crucial to maintaining a clean and controlled narrative on social media platforms.
The battle for political dominance is no longer fought just on the streets, but in the archives of social media timelines.
Deepak Mhaske, an academic from Chhattisgarh with 15 years of experience in the BJP's IT cell, stated that the team would focus on countering propaganda and addressing misconceptions. However, critics pointed out that his profile previously contained videos questioning the religion of Congress leader Rahul Gandhi.
Other appointees face similar scrutiny. Priti Gandhi has been linked to controversies regarding cricketer Jemimah Rodrigues and alleged statements regarding Nathuram Godse. Similarly, Alok Bhatt has faced backlash over alleged comments targeting the reservation system, and Arun Yadav has previously dealt with controversies regarding his past posts on Islamic beliefs.
| Name | Role | Controversy Context |
|---|---|---|
| Deepak Mhaske | National Convener | Religious remarks on Rahul Gandhi |
| Priti Gandhi | Co-Convener | Religious identity & Godse references |
| Alok Bhatt | Co-Convener | Comments on Reservation system |
| Arun Yadav | Co-Convener | Past posts on Islamic beliefs |
Frequently Asked Questions
1. Who is the new head of BJP's social media?
Deepak Mhaske has been appointed as the National Social Media Convener.
2. Why are the X profiles of the new team disappearing?
While not officially confirmed, the disappearance of old posts and profiles suggests a move to remove controversial past content.
