The West Bengal unit of the BJP is launching the 'Seva Sankalp Abhiyan' to celebrate Prime Minister Narendra Modi's 25th anniversary in uninterrupted administrative service, featuring science congresses and massive welfare outreach.
- Month-long campaign from Sept 17 to Oct 17 celebrating 25 years of PM Modi's administration.
- 'Seva Setu Abhiyan' to provide digital aid and access to schemes like Ayushman Bharat and PM Vishwakarma.
- Science Congress to be held across five states with 1.25 lakh young scientists participating.
- Promotion of 25 lakh success stories of welfare scheme beneficiaries via social media.
The BJP's West Bengal unit has unveiled an ambitious month-long campaign to commemorate the 25th anniversary of Prime Minister Narendra Modi's uninterrupted administrative career. Speaking at a press conference in Kolkata, state BJP president Shamik Bhattacharya highlighted that on October 7, PM Modi will complete a quarter-century in governance—a feat he described as a historic milestone in Indian politics.
The cornerstone of this celebration is the 'Seva Sankalp Abhiyan,' scheduled to run from September 17 to October 17. The campaign will kick off with 'Seva Jyoti Yatras' at district and mandal levels. To mark the occasion, 'ashirwad pradips' (blessing lamps) will be lit across the state at 7 PM on September 17, symbolizing prayers for the Prime Minister's health and longevity.
The Seva Setu Abhiyan: Bridging the Gap
Under the 'Seva Setu Abhiyan' initiative, the BJP aims to bring central government welfare schemes directly to the doorsteps of the marginalized. Three-day intensive camps will be organized at the block and booth levels to ensure that citizens deprived of benefits from schemes such as Ayushman Bharat, Annapurna Yojana, PM Vishwakarma Yojana, and PM Surya Ghar Muft Bijli Yojana are registered and integrated.
Beyond financial schemes, these camps will provide critical digital assistance for the elderly to secure old-age allowances, raise awareness about women's safety, and promote environmental initiatives like water conservation and waste segregation. Furthermore, the party will hold special events to honor Anganwadi and ASHA workers for their resilience and service to the community.
Why This Matters
BozokMedia analysis shows that this campaign is a strategic attempt to bypass the state government's machinery and establish a direct link between the central leadership and the grassroots in West Bengal. By framing the celebration around 'service' (Seva) and 'science,' the BJP is attempting to pivot its narrative from ideological conflict to administrative efficiency and delivery.
"The focus on administrative longevity is a calculated move to project PM Modi as the ultimate experienced statesman in a state where governance disputes are frequent."
The campaign also takes a scholarly turn with the organization of a 'Science Congress' in Kolkata, Bengaluru, Delhi, and cities in Maharashtra and Gujarat. This event is expected to draw 1.25 lakh young scientists. In Kolkata, the Prime Minister's achievements will be artistically showcased using West Bengal's traditional 'Gharana Alpana' art, involving students from fine arts colleges.
The BJP has also used this platform to critique the Trinamool Congress government, alleging that non-cooperation has stalled approximately 63 railway projects and hindered the implementation of central schemes due to land acquisition hurdles and lack of support for the Border Security Force (BSF).
Frequently Asked Questions
1. What is the timeline for the Seva Sankalp Abhiyan?
The campaign will be conducted from September 17 to October 17.
2. Which specific welfare schemes are being prioritized in the camps?
The focus is on Ayushman Bharat, PM Vishwakarma Yojana, and PM Surya Ghar Muft Bijli Yojana.
