Sony has introduced a 115‑inch Bravia 9II smart TV in India priced at ₹46 lakh, marking the biggest screen ever offered in the country. The premium set promises cinema‑like experience with advanced AI and RGB technology.

Key Takeaways

  • Sony unveils a 115‑inch Bravia TV at ₹46 lakh
  • True RGB technology and Bravia XR processor deliver cinematic quality
  • 75‑inch and 85‑inch variants also available at discounted prices

Product Overview

Sony’s new Bravia 9II line arrives in three sizes – 75 in, 85 in and the flagship 115 in. The 115‑inch model carries a base price of ₹45,99,900, with an introductory offer of ₹28,99,990. Discounted prices for the 75‑inch and 85‑inch models are ₹5,39,990 and ₹6,69,900 respectively.

The Bravia 7II series offers four sizes ranging from 55 in to 85 in, starting at an offer price of ₹2,21,990. All units are sold through Sony’s official online and offline retail channels across India.

Historical Background

Since its 2010 entry into the Indian market, Sony’s Bravia brand has been positioned as a premium television line. The 85‑inch model launched in 2023 garnered strong consumer interest, paving the way for the 115‑inch record‑breaker that debuted in 2026.

Why This Matters

BozokMedia analysis shows that demand for large‑screen premium TVs is accelerating in India, as consumers seek cinema‑quality home entertainment. This launch not only reinforces Sony’s brand leadership but also fuels the growth trajectory of India’s high‑end electronics sector.

"Sony’s 115‑inch Bravia will set a new benchmark for premium home entertainment in India," says tech analyst Anil Agarwal.
Did You Know?: The 115‑inch screen is 30% larger than Sony’s 85‑inch model introduced in 2022, making it the biggest TV the company has ever released.

Frequently Asked Questions

Q1: Will the 115‑inch model be available immediately?

A: The flagship size is currently not on sale, but Sony has confirmed a near‑future launch in the Indian market.

Q2: What AI features does the television include?

A: It runs on the Google TV platform and integrates Sony’s Gemini AI model, enabling voice‑controlled operation and personalized recommendations.