Apple has slashed the iPhone 17 Pro price to ₹69,990 at Croma, adding an exchange bonus, a free protective case and a 10% discount. This marks a significant move amid India’s steep iPhone price hikes.
- New price of iPhone 17 Pro: ₹69,990
- Exchange bonus, free case and 10% discount included
- Significant shift amid India's high iPhone price environment
Background
Apple has reduced the price of the iPhone 17 Pro to ₹69,990 at Croma, a nearly 10% discount from the previous ₹79,990. The offer also includes an exchange bonus, a complimentary protective case, and an additional 10% discount. This price cut is a notable shift in a market where iPhones are among the most expensive smartphones.
Price Comparison: India vs. US
| Model | India Price (₹) | US Price ($) |
|---|---|---|
| iPhone 17 Pro | 69,990 | 1,099 |
| iPhone 17 Pro Max | 74,990 | 1,299 |
Why This Matters
BozokMedia analysis shows that this price reduction is a welcome option for Indian consumers, yet it also underscores Apple’s premium positioning. Despite rising iPhone prices in India, this move appears to aim at boosting consumer demand.
"This price cut is a strategic move in response to growing competitive pressure in the Indian market," says industry analyst Rajesh Kumar.
Frequently Asked Questions
1. How does the exchange bonus work? If you return your old iPhone to Croma, you receive up to ₹5,000 as a bonus.
2. Are warranty terms different in India? Yes, India offers a 12‑month warranty plus an additional 3 months of extended support.